A lack of Digital Marketing skills rarely prevents people from achieving their business goals
a lack of Digital Marketing skill rarely prevents people from achieving their business goals π―π
It's confidence, motivation, and accountability that really bring big changes to your business
πI'm often asked what the difference is between Coaching ,Training,Mentoring and Consultancy .
πThen I'm asked which of these is right for my business ?
πIt depends and its bespoke for every client I work with.We all have different levels of experience and skill.
Typically, when people come to me, they have decent digital marketing skills, some self-taught and some from training.
π Often, I have to help them with their skill sets, so I will train them to reach a higher level, but that's not the core of what I do.
πTraditional training methods ( courses, books, online learning resources, etc ) will help you, but only coaching mentoring and consultancy can bring transformational change to your business.
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with Training: the facilitator or trainer takes a more directive role, leading the learning process, delivering content, and providing guidance. The trainer is often seen as the expert who imparts knowledge.
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Coaches adopt a more facilitative role, creating a supportive environment, actively listening, and asking powerful questions. Coaches help people explore their insights and solutions as guides and supporters.
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In my view, a lack of skill rarely prevents people from achieving their business goals. Skills and knowledge are relatively easy and cheap to acquire.
πIn my experience, it's clarity about your goals, strategy, structure and plan coupled with confidence, motivation, and accountability that really bring big changes to your business.
π― Are you sure of your brand and that it attracts the right type of customers /clients?
β¨If you'd like a chat about how to gain clarity, direction and purpose and you would like
β‘ A guiding hand from someone with extensive Digital Marketing experience
β‘ Solutions to your most pressing Digital Marketing challenges
β‘ Clarity about your goals, strategy, structure and plan.
β‘ A confidential, safe space to share thoughts, concerns and ideas,
π Get in touch πRichard Dawson .
Clarity & Joined-Up Thinking about Digital Marketing for SME Business